content marketing
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Enrich your website and boost your conversion with integrated video content on Wordpress—our guest contributor explains why video is important and how to add it to your site.
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Between the backyard barbecues, swimming trips, and kids summer camps, it’s no surprise many businesses and marketers see a dip in traffic and engagement during the summer months. It’s something that affects businesses from all industries, as consumers are busy with summer vacations and outings. If you’re already experiencing a summer slip—or if you want…
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Starting a business blog can be a fantastic way to market your e-commerce website — it can help boost your site’s SEO, give you another way to connect with your customers, and provide organic marketing when others link to or share your posts. I’m sure this isn’t new advice to you. But one of the…
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If you’re serious about growing your e-commerce business through content marketing, you need a solid editorial calendar. If you work within WordPress, no need to sweat — these four great WordPress editorial calendar plugins are here to help. What’s an editorial calendar? It’s the master plan that tracks your blog posts, social media campaigns, and other…
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In the 60 seconds it took you to get up and refill your coffee before settling back at your desk to write a new blog post for your ecommerce business, Smart Insights estimates that 1440 WordPress posts were published. That really puts the world of content marketing into perspective, doesn’t it? In order to compete…
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E-commerce companies around the web are gearing up for a special, magical time of year: the holiday shopping season. It’s a season filled with joy…. But also with stress as you try to manage site your website, marketing, shipping, and all the other little details that pop up this time of year. Read more…
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In the digital marketing world, there are many areas which can help to boost rankings, but one area that many don’t focus on but brings the best results is a SEO content strategy.
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We’ve spoken before about how important content marketing is to getting your brand out there. After all, just think about the brands you follow. What happens if they don’t post for a week or more? They drop down in your attention, as something more exciting comes by. Read more…
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Staying on top of the latest content marketing trends is key to any Wordpress business site’s success. Content marketing is not only the most affordable marketing strategy, it’s also the best way to reach your ideal customers and clients. Read more…
