Jenny Bones is a copywriter and owner of Up Your Impact Factor. She loves writing in all its forms, is the proud caregiver of Adred the Cat and dabbles in the tarot, too.

Does Your Site Make Every Customer Feel Special?

Web personalization is method that takes into account the fact that all users come from different locations and have different devices, time limitations, motivations and interests. With modern technology, e-commerce entrepreneurs and marketers alike can collect a lot of data on what a certain visitor is searching for, which can ultimately help them boost their websites’ conversion rate. Read more…