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IvyCat Blog
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These days, it’s become easier than ever to write – and sell – books. Whether you’re working on your hot new military sci-fi series or a non-fiction guide to support your consulting business, you have a ton more options for how to promote your book. There are online platforms like Amazon and iBooks, of course,…
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As a WordPress e-commerce store owner, your primary goal is to sell products; anything else can be seen as a distraction. As such, creating a blog and writing content may seem like a lot of work. But if you want to see a boost in sales, implementing an effective e-commerce content marketing strategy is paramount.…
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Good marketing is extraordinarily time-consuming. There are blog posts to write, social media posts to schedule, email blasts to send – and the more you read about marketing, the bigger your to-do list seems to get. Automating e-commerce marketing tasks might just be the solution. Read more…
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Landing pages are one of the most effective marketing tactics you can implement to kickstart your business. For a WordPress landing page theme to truly convince users to take action, you need to make sure that it’s hyper-clear and focused. Read more…
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Even though the case studies are coming from your company, they’re perceived as a peer-to-peer interaction. Customers who read them don’t think, “The company wants me to think this.” Instead, they think, “Oh, neat, here’s a story from a person just like me.” Read more…
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A well-designed e-commerce homepage layout will encourage your customers to buy from you through credibility, convenience and products. You need to make sure that your homepage looks professional, makes it easy to see what’s on offer on your site, and provides enough product information to entice your customers to go further into the site. Read…
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Web personalization is method that takes into account the fact that all users come from different locations and have different devices, time limitations, motivations and interests. With modern technology, e-commerce entrepreneurs and marketers alike can collect a lot of data on what a certain visitor is searching for, which can ultimately help them boost their…
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Whether you run an e-commerce store or offer design services, a travel portal or book tickets online for city events, the priority to have a well performing website in terms of speed is the most sensible business mantra. Read more…
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Once you’ve exhausted your marketing budget to get customers to your e-commerce store, you need to ensure they enjoy the experience and, of course, actually buy. Read more…
