ecommerce
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Starting a business blog can be a fantastic way to market your e-commerce website — it can help boost your site’s SEO, give you another way to connect with your customers, and provide organic marketing when others link to or share your posts. I’m sure this isn’t new advice to you. But one of the…
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Customer retention is the Holy Grail when it comes to e-commerce. What if you could count on your customers to come back again and again when you release a new product? What if you could count on them to tell all of their friends and leave you rave reviews on social media? What if you…
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Your products are awesome, and your ecommerce site is getting traffic. But are you happy with how well your product pages are converting? No matter what your product page conversion rate is, it could always be better. Try one of these ten tips below for an extra boost. (Of course, I’m assuming you already have…
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In the 60 seconds it took you to get up and refill your coffee before settling back at your desk to write a new blog post for your ecommerce business, Smart Insights estimates that 1440 WordPress posts were published. That really puts the world of content marketing into perspective, doesn’t it? In order to compete…
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Is your brand customer-centric? As in, who’s at the heart of your marketing messaging? Is it your brand — or your customers? Digital marketing and social media have changed how many brands are interacting with their customers. Rather than devising advertising campaigns and products based on business needs (like the bottom line), many have switched…
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Visitors won’t be able to find your e-commerce site if Google can’t find it — and Google won’t be able to find it unless you’ve done some work on search engine optimization (SEO). You’ll find thousands of plug-ins out there that promise life-changing WordPress SEO ninja tricks, but who has the time to wade through them…
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Are you considering starting an ecommerce business? If so, you’re in good company. More and more consumers are heading online to buy everything from gifts to groceries, and there’s still plenty of room to stand out in the market — especially if you have great products and customer service. Which I’m sure you do. So let’s…
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Whether you sell cat toys, information products, or custom-printed tote bags you’ll have to make a big decision before you launch your e-commerce website: Should you go with a hosted solution (like Shopify) or manage your own e-commerce platform with a software like WordPress?
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If you can increase the average order value in your e-commerce store, it can be a powerful way to raise revenues without a lot of investment. After all, you’ve already spent the money on marketing to attract these customers – getting them to spend even just a few dollars more every visit can drastically boost…
