We’ve spoken before about how important content marketing is to getting your brand out there. After all, just think about the brands you follow. What happens if they don’t post for a week or more? They drop down in your attention, as something more exciting comes by. Read more…
Good marketing is extraordinarily time-consuming. There are blog posts to write, social media posts to schedule, email blasts to send – and the more you read about marketing, the bigger your to-do list seems to get. Automating e-commerce marketing tasks might just be the solution. Read more…
Social media outlets are superb tools for customer acquisition and retention, but with countless social media platforms out there, where do you begin? You shouldn’t be taking a scattergun approach to your social media marketing; you need to carefully choose the right platform(s) to target your intended audience. Read more…